About Blogging and Passion – Blog Conference Poznań 2017

We spent the current weekend in Wroclaw and Poznan. First, business Wrocław, and then a conference for bloggers – Blog Conference Poznań. It was an interesting experience for us, full of thoughts and inspiring conversations that we would like to share with you.

It’s been a while since our last big event for bloggers. Last year, although we had planned to appear on several, the life of a travel blogger makes it harder and harder to shoot a date into some free weekend ;) This time, however, it worked out, and we finally went to the capital of Greater Poland, to which Paweł wanted so much to take me. I’m ashamed to admit when I was last in Poznan, so I’ll keep quiet about it :)

#Wroclove?

In Wroclaw we have been visiting often lately, and yet not enough to be able to write that we know the city. We discover them slowly, in parts. We return to places we’ve already been, but we also get to know new ones, and there’s still something to come back for. This time we focused on the inner center and the old town, which are alive to the fullest at this time of year. Last time we were in Wroclaw in winter, when the market was covered with a thin layer of snow, with a few people walking around, and at hrs. 18 all the lanterns were already lit. This time the square was filled with people, gardens, stalls – a completely different place.

We just happened to hit on Mother’s Day (my first!), so there were lots of flowers, jewelry, cosmetics everywhere. I really, really like the atmosphere here and discovering newer and better restaurants and cafes. Unfortunately, it was more of a business trip, so we didn’t have time to fully explore Wroclaw, but it was still nice to peek in and meet familiar faces with common interests (hello to Gather!).

From Wroclaw, we drove quickly to Poznan. Although the word fast means no less than that we were in a hurry. We calculated when, more or less, we needed to move so that Olive would take a peaceful nap in the car and wake up in Poznan. Our calculations for the start time were perfect, worse for the duration of the trip. It took us 3.5 hours! Olive got a decent night’s sleep, and we have not yet left Wroclaw. We’ve already forgotten what it’s like to stand in traffic jams on the way out of the city and greatly appreciated the infrastructure around Lodz.

Blog Conference Poznan

We arrived in Poznan after 7pm, but that didn’t discourage us from looking for the best ice cream in town. And with this Poznań grabbed my heart! It is a city of delicious sweets! Lots of natural/artisanal ice cream, fancy flavors and names. A fairy tale! Plus, there’s a donut shop on the way, and everything is open until 8 or even 9pm! Just in time for dinner :)

We particularly recommend the “Traditional Ice Cream Factory” and “on Teatralka”.

In addition to the delicacies and the Poznań International Fair (which everyone seems to know like the Poznań goats), a leisurely stroll through the Old Market and surrounding streets is definitely worthwhile. We were charmed by them.

Comparing Poznań to Wrocław, it’s hard to pick a winner; after all, it’s not about seeing one city and not the other. Poznań also has its own unique atmosphere :)

In Poznań, we spent the night near the Poznań International Fair, at the Mercure Poznań Centrum Hotel. Location was key for us, we wanted a place from which we could walk to the conferences, but also walk to the old town. We can calmly recommend this hotel to you from this angle.

Blog Conference Poznań is a two-day event for bloggers, which, as the name suggests, takes place in Poznań, and is organized by is Ilona from the blog Mum and the City. The conference brings together bloggers for whom blogging is a passion, a hobby, self-expression, but also a way of life and work. And it is the latter two aspects that the organizers emphasize – panel discussions, workshops during which you can get to know the Greats of the blogosphere, hear about their experiences, ways to succeed, cooperation with brands and agencies, legal aspects or even how to build your own business. The aim of the conference is to show that blogging is a serious occupation and a job that can be profitable.

For us, it was an opportunity to attend an event where many bloggers come, listen to interesting people, exchange experiences as well as meet some familiar faces.

Although we are not people who are eminently active in the blogosphere, we appreciate such meetings, especially panels and workshops where we can hear about interesting projects, collaborations or initiatives. We were able to learn a lot of interesting things, new tools and ways to better create content. There have also been many lectures on earning from blogging, something like “from zero to millionaire”, but so far we have not learned the golden mean to make millions, so we will write a little more for you ;)

We admire bloggers for their ingenuity, entrepreneurship and business vein. We like to hear stories about how they branched out with a blog, their own business, opened a restaurant, published a book, etc. It is mega inspiring, until a person’s head is bursting with ideas of what can be done as soon as we get home! However, it is also important to remember that a blog is really a lot of work, and behind every idea there are a dozen sleepless nights, hundreds of emails and even more learning and exploring tools and methods on how to make our projects at all interesting for you, Dear Reader.

But still, the blog is first and foremost a Passion.

For us, the blog remains just Passion (with a capital P, premeditated), and we are glad that there were also lectures where this very word appeared most often (bravo to Karol from Bus Through the World). I also applaud Ania with Peas for Pot, for being able to tell what it’s all about with such sincerity. Maybe I’m naive, but I sincerely believe that Passion and doing what gives us the most pleasure is the most important thing. I can’t imagine creating posts at which I get tired, in a style that doesn’t suit me at all, just to attract influencers (not necessarily bloggers!). We could hire someone to do it, but I guess that’s not the point ;)

However, we lacked specifics. It was good to be able to listen to different, often extreme views, because each blogger represents a different, unique way of creating and communicating, and the most important thing in all this is consistency and acting in harmony with each other. Often the issues at each workshop were duplicated and more technical topics were missing, however.

We regret that we could not be at all the panel discussions, but unfortunately a person does not split ;) We could not make 100% use of the time at the conference, because, however, some of it had to be spent in the “kindergarten” ;)

It was a very long and active weekend for us. It was nice to meet familiar faces, both those we met in person and those we read avidly. We hope for more!

(You can also read the article from our stay in Poznan on the Accor Hotel website).